If you haven’t guessed it, Christmas is the number one holiday for sending greeting cards. Christmas gives people a reason to remind their loved ones, friends, distant family members, colleagues, neighbors, fitness trainers, and even postal workers that they are thinking of them during this merry time of year. This preoccupation with sending snowmen and Santa Clause adorned cards has been around since the mid-nineteenth century and shows no signs of slowing down.
The Greeting Card Association (GCA) recently released their 2012 Christmas Card Figures and Trends report, finding that nearly 1.6 billion Christmas cards (both individual and boxed cards) will be purchased in the U.S. this year. (For more info, visit PostalNews Blog)
So what kind of cards will we see in our mailbox this year?
American Greetings says that holiday card designs have much focus on the happiness and warmth of the holiday season, making them festive and illuminating. Of course, there will always be symbolic elements of Christmas, such as Christmas trees, reindeers, and Santa Clause himself.
Hallmark strives to make their holiday cards more interactive and multi-purpose. Some can be incorporated into the home’s holiday décor and some have recording devices to make the card more personalized and memorable.
Of course, there will always be Christmas cards that have more just a bit more pomp and elegance to them, with foil, die-cuts, 3-D shapes, and glitter added to the overall design of the card.
So before the cards are sold out and the postal lines get too long, get out there and send some cheer!
